What is your email marketing plan?

Email marketing is a key component to business today. There are so many factors involved with creating a comprehensive, well designed and received email marketing plan.  I personally setup my clients with Mailchimp because after a little training and customized design email templates, they can manage their own campaigns or work with me on new ones.  Read this well rounded post by Brandon @ Mailchimp to learn more about email marketing.  Brandon is a writer on MailChimp's marketing team. 

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Client Love: Indulge Studios Salon + Skin website reveal

I had the pleasure of working with Tracy Pohlkamp and her awesome team at Indulge Studios this past summer/fall! Tracy is the owner and founder of Indulge, a Whitefish Bay salon and skin center.  I instantly fell in love with Tracy's passion and excitement for her business and knew we would create something beautiful together!

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Why Instagram?

While having social media pages is important for businesses today, some are better than others. Instagram is quickly becoming one of my favorites because of it's passive nature. In a world where facebook is shouting ads at you, Instagram quietly lures you in with beautiful photos. As a very visual person, I prefer this method of marketing. 

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Wedding Invitations: Helpful tips for creating your unique design

Today, there are so many stunning ready-to-print designs available online and in paper stores. These are a great option if they fit within your budget and your style. However if a truly unique, one-of-a-kind look is what you are going for, working with a designer on custom invite or even creating your own design (if you have the skills/software) is worth it. After helping multiple friends (and designing my own invitations) I decided to compile a list of tips for creating unique wedding invites for those DIY and those who choose to work with a graphic designer. 

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Beautiful Font Pairings

Every designer loves a good font. Every designer (MYSELF INCLUDED) loves a good font pairing even more. Check out this beautifully designed guide to font pairings.  It is absolutely gorgeous and educational.

View the Fonts: http://school.readymag.com/intro/

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Liz Martin